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St Vincents & Mercy Private Strategic Direction

The St Vincent's & Mercy Private Strategic Plan is a key marketing tool that needed to reinforce the direction over the next two years for St Vincent's & Mercy Private.


Fresh was commissioned to reduce the 50pg document  into a  summary version that would communicate the key strategies to a wide audience approximately 3000 internal and external people. Staff, Suppliers and key stakeholders. Creating a clean professional design and an easy to read structure to the plan was key to engage readers.


Fresh softened the images so they are more inspirational and followed the colour ways of  St Vincent's & Mercy Private  to ensure it still reflected the corporate vision.

St Vincents & Mercy Private provides people with the highest quality healthcare, modern facilities and the latest technology. Their leading team of medical, nursing, allied health and pastoral care staff offer high standards of care and compassion.

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Work Overview
St Vincents & Mercy Private
Strategic Direction
Medical & Health Services

Concept Development
Graphic Design
Art Direction
Production Management
Project Management