cim qualifications[br]land in australia
CIM is launching a study centre in Melbourne this year with the aim of offering four separate qualifications, ranging from ‘taster’ to masters, to marketers.
The courses, which combine evening and distance learning, will provide participants with an internationally-recognised qualification. CIM, which was founded in the UK in 1911, has 330 study centres across the world and operates in 60 countries.
The courses will be delivered via the Australian College of Marketing, which is currently in discussions with a number of sites, including the Melbourne Business School, to host seminars.
The Australian College of Marketing hopes to expand the availability of CIM courses to the rest of Australia next year, with the organisation reporting strong interest in Sydney and Perth for the qualifications.
Emma Blackburn, principal of the Australian College of Marketing, said the CIM qualifications would be a great asset to Australian marketers.
“ The key benefit is that it is an international qualification that is recognised around the world,” she said. “ Also, the courses are written by marketing professionals, so that changes to topics such as e-marketing are updated constantly, rather than every three years, like some other courses.
“ The courses will be vocational but with an academic rigor that will allow people to go straight into the workforce and use the knowledge they have gained.”
Those interested in the courses should visit www.australiancollegeofmarketing.com from Friday, when the site goes live. In the meantime, Emma Blackburn can be contacted on 03 986 77236.
